
clickworker provides crowdsourced data services and AI training data by distributing microtasks to a global network of millions of verified freelancers via its platform, with managed, self-service, and API-based delivery options.
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clickworker Germany GmbHclickworker is a crowdsourcing and data services provider that helps companies execute data-driven projects using its own platform and a large on-demand crowd workforce. The company breaks projects into microtasks and delivers human-generated or human-validated outputs such as data collection, data preparation, annotation/labeling, categorization, and validation, supported by briefings, filters, and quality assurance workflows. The company positions itself as an international organization based in the USA and Germany, with a workforce distributed across 136 countries. Its community consists of millions of registered freelance Clickworkers who complete microtasks via the clickworker platform on desktop or through the Clickworker mobile app (Android and iOS), and are paid per task. clickworker offers both Managed Service delivery (full-service project scoping, setup, monitoring, QA and delivery) and Self Service via its marketplace (notably for survey respondent recruitment). It also provides Crowd as a Service (CaaS) for API or platform integration so client teams can manage tasks and quality workflows directly. clickworker is a subsidiary of LXT.ai (LXT Group). The site emphasizes information security (ISO 27001-certified ISMS), GDPR compliance, and scalable global execution for enterprise use cases including AI training data, market research, retail store checks, crowdtesting, tagging/categorization, list building, and SEO content and traffic services.
HC score
verified business cases

AI dataset generation, labeling/annotation, transcription, validation, and evaluation across image, video, audio, and text. Offered in cooperation with parent company LXT; includes options for secure annotation in dedicated facilities for sensitive projects.
Data collection
Annotation
Transcription
Human tagging/labeling of products and content (images, text, PDFs, audio, video) including product categorization, color tagging, and feedback/sentiment analysis, with QA methods like redundant tagging and pre-labeled test tasks.
Product categorization
Color tagging
Feedback analysis
API or platform-based access to clickworker’s crowd so client teams can create and manage tasks, workflows, quality rules, and timelines directly while leveraging scalable multilingual execution.
API integration
Task workflows
Quality metrics
Crowdtesting for apps, games, websites, and search relevance. Uses vetted testers and managed workflows to collect findings, screenshots/videos/logs with optional internal QA and delivery via report/dashboard/API.
App testing
Website testing
Games testing
App testing, games testing, website testing, and search relevance testing using real users across devices and regions; supports iFrame integration, managed workflows, reporting, and API integration.
Real-user testing
Device coverage
iFrame integration
End-to-end, custom project delivery across clickworker data services (e.g., store checks, AI training data, SEO content, tagging, testing). Includes consulting, scoping, platform configuration, QA logic/filters, Clickworker recruitment/qualification, monitoring, reporting, and delivery via download or API.
Project scoping
Clickworker recruiting
Fraud detection
Self-serve recruitment of survey respondents for externally hosted surveys or surveys created in the marketplace. Supports targeting/segmentation, order setup, dashboard progress tracking, and downloadable results; designed for fast, standard survey use cases.
Targeted segmentation
External survey links
Unique participation
SEO content writing and editing (AI-generated with human editing or fully human-written) plus “website traffic boost/search data testing” using real human searches and interactions to generate engagement signals; supports multilingual delivery and QA checks (plagiarism, keyword density).
AI + human editing
Human copywriting
Traffic boost
Retail and online evaluation services including display audits and mystery checks (on-site, online, phone). Collects real-time photos and KPI data via Clickworker app; delivers structured outputs (e.g., Excel) with optional dashboards/reports.
Display audits
Mystery shopping
Real-time capture
Recruit survey participants from clickworker’s verified panel with demographic/device targeting; integrates with external survey tools via link; includes unique participation guarantee and fast turnaround.
Targeted recruiting
External survey links
Unique participation

A mobile communications and virtual assistant team needed large-scale, varied question formulations to continuously optimize its AI systems. The team faced a shortage of diverse ways to ask the same questions. This limited the breadth of training data available for model improvement. A crowdsourced workflow was implemented to generate training data at scale. The process used 1,000 predefined questions as the starting set. Contributors paraphrased each question to create many alternative formulations. The effort delivered a high-volume dataset of question variations essential for training and improving the AI models. In total, 1,000 predefined questions were paraphrased at scale. Each question was paraphrased 100–200 times to increase linguistic variety for optimization.
Skills
Project Details
An independent global marketing consultancy delivering outsized growth.




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