Keen delivers fully dedicated, offshore talent teams embedded directly into client businesses for creative, digital, sales, and customer service roles—replacing fragmented agencies and freelancers with full-time professionals managed end-to-end.
Keen
Earth Labora
Earth Labora, a collective of wine estates and châteaux in France entering the U.S. e-commerce marketplace, needed to revamp their web presence and launch multiple brands simultaneously. The company lacked in-house expertise to build and maintain creative brand systems across three unique brands and required comprehensive creative services and consistent brand management. Without the right team in place, they could not execute their vision of launching a multi-brand eCommerce site in the U.S. market. Keen conducted a rigorous recruitment process to build Earth Labora's creative team from the ground up. The recruitment team screened 56 skilled designers with relevant experience and filtered out 98% of candidates through comprehensive assessments. Keen hired a Senior Graphic Designer in Cape Town with deep wine industry experience and paired this resource with a fractional Creative Director in the U.S., creating a fully dedicated team integrated into Earth Labora's mission and brand. The partnership enabled Earth Labora to successfully launch 3 unique e-commerce brands within 6 weeks with consistent, high-quality creative output. The solution delivered substantial cost savings, with a year-long investment costing the same as a 10-week agency quote would have cost. Earth Labora expanded their Keen team to three full-time people across social media and graphic design, with plans to add a fourth person in a sales role, demonstrating the scalability and effectiveness of the embedded team model.
Remote Pharmacy
Remote Pharmacy was losing the vast majority of potential patients before they reached a telemedicine provider, which damaged their reputation and legitimacy. Without a sales team, process, or tech stack in place, the company appeared not to prioritize patient experience, leading to further patient disengagement. The lack of structure and human touchpoints was causing significant revenue loss and competitive disadvantage. Keen designed and implemented a complete sales solution for Remote Pharmacy from the ground up. They vetted and implemented the right CRM, integrated telephony systems, and developed a lead management workflow tailored to the telemedicine context. Keen also crafted a white-glove, empathy-rich sales script to ensure every patient interaction was handled with care, then sourced, vetted, and hired a fully dedicated sales team in Cape Town with deep sales experience and problem-solving skills. In just four weeks, Keen deployed a robust sales system, trained the team, and launched without issue. The new outbound sales team conducted 3,900 outbound contacts in the first month and achieved a 42% increase in patient conversions. By providing high engagement and a human-centric approach, Keen helped Remote Pharmacy establish itself as a patient-first company, improving both legitimacy and competitive positioning while capturing more revenue.
Lancer Skincare
Lancer Skincare, a 30-year luxury beauty brand, was working with multiple siloed agencies and freelancers that provided limited, fractional services. They faced rigid scopes, overage fees for new tasks, and underwhelming marketing output with no cohesive long-term growth strategy. The fragmented structure forced them to deprioritize important work and left them unprepared for critical growth periods like Q4. Keen conducted a comprehensive audit of Lancer's existing processes, brand positioning, and organizational structure to deliver a tailored solution. They replaced four separate agencies and freelancers with five full-time, dedicated team members across creative, marketing, and customer experience roles. The team worked closely with internal stakeholders to migrate platforms to Shopify and implement a customer service CRM, ensuring all campaigns and assets aligned with Lancer's brand vision. The dedicated team delivered over 3x the marketing asset output compared to Lancer's previous agencies while significantly reducing costs. The unified approach made the customer journey more cohesive and efficient across the entire marketing landscape. Lancer hit their Q4 growth numbers and established a foundation for sustained growth with consistent, focused support from their embedded team.
Keen is an offshore hiring and embedded talent solutions company that delivers premium, fully dedicated talent to agencies and businesses across creative, digital, customer service, and sales functions. Unlike traditional agencies, freelancers, or BPOs, Keen provides full-time, embedded team members who work exclusively for one client, integrating directly into their operations without the overhead of in-house hiring. Founded as an evolution of outdated service models, Keen addresses the limitations of fragmented agency partnerships and unreliable freelancers by offering vetted, critical-thinking professionals who bring accountability and ownership to their roles. The company operates from two strategic global talent hubs in Cape Town, South Africa, and Bogotá, Colombia, selected for their access to exceptional English-fluent talent, cultural alignment with US and UK markets, and favorable time zones. Keen's business model eliminates traditional placement fees and recruiter markups, replacing them with transparent monthly pricing. The company manages the entire hiring lifecycle—from role scoping and candidate vetting to HR, payroll, compliance, and ongoing performance management. With a pre-vetted pool of over 6,000 candidates and a rigorous 95% applicant filter rate, Keen typically delivers hires within 4.5 weeks while maintaining a 15% annual attrition rate. The company serves e-commerce, SaaS, CPG, fintech, healthcare, and other growth-stage businesses, providing roles ranging from graphic designers and social media managers to client success managers, sales agents, and customer service teams. Keen's hybrid-office model ensures team members work from professional environments, fostering meaningful career opportunities and higher performance standards than fully remote competitors.
HC score
verified business cases
Full-time creative professionals including graphic designers, social media managers, video editors, UGC strategists, copywriters, creative directors, and UI/UX designers who bring brand visions to life from day one.
Vetted Creatives
Brand Integration
Dedicated Teams
Dedicated customer experience and support teams that deliver white-glove service, manage customer journeys, and drive retention through consistent, knowledgeable support.
Support Pods
Retention Focus
Journey Management
Specialized digital marketing and technical talent including email marketing managers, CRM managers, and e-commerce specialists who drive growth and optimize digital operations.
E-Commerce Expertise
Marketing Automation
Performance Driven
High-performing outbound and inbound sales teams with proven track records, empathy-rich approach, and ability to scale revenue through structured processes and CRM integration.
Outbound Sales
CRM Integration
Conversion Optimization
Earth Labora
Earth Labora, a collective of wine estates and châteaux in France entering the U.S. e-commerce marketplace, needed to revamp their web presence and launch multiple brands simultaneously. The company lacked in-house expertise to build and maintain creative brand systems across three unique brands and required comprehensive creative services and consistent brand management. Without the right team in place, they could not execute their vision of launching a multi-brand eCommerce site in the U.S. market. Keen conducted a rigorous recruitment process to build Earth Labora's creative team from the ground up. The recruitment team screened 56 skilled designers with relevant experience and filtered out 98% of candidates through comprehensive assessments. Keen hired a Senior Graphic Designer in Cape Town with deep wine industry experience and paired this resource with a fractional Creative Director in the U.S., creating a fully dedicated team integrated into Earth Labora's mission and brand. The partnership enabled Earth Labora to successfully launch 3 unique e-commerce brands within 6 weeks with consistent, high-quality creative output. The solution delivered substantial cost savings, with a year-long investment costing the same as a 10-week agency quote would have cost. Earth Labora expanded their Keen team to three full-time people across social media and graphic design, with plans to add a fourth person in a sales role, demonstrating the scalability and effectiveness of the embedded team model.
Project Details
Remote Pharmacy
Remote Pharmacy was losing the vast majority of potential patients before they reached a telemedicine provider, which damaged their reputation and legitimacy. Without a sales team, process, or tech stack in place, the company appeared not to prioritize patient experience, leading to further patient disengagement. The lack of structure and human touchpoints was causing significant revenue loss and competitive disadvantage. Keen designed and implemented a complete sales solution for Remote Pharmacy from the ground up. They vetted and implemented the right CRM, integrated telephony systems, and developed a lead management workflow tailored to the telemedicine context. Keen also crafted a white-glove, empathy-rich sales script to ensure every patient interaction was handled with care, then sourced, vetted, and hired a fully dedicated sales team in Cape Town with deep sales experience and problem-solving skills. In just four weeks, Keen deployed a robust sales system, trained the team, and launched without issue. The new outbound sales team conducted 3,900 outbound contacts in the first month and achieved a 42% increase in patient conversions. By providing high engagement and a human-centric approach, Keen helped Remote Pharmacy establish itself as a patient-first company, improving both legitimacy and competitive positioning while capturing more revenue.
Project Details
Lancer Skincare
Lancer Skincare, a 30-year luxury beauty brand, was working with multiple siloed agencies and freelancers that provided limited, fractional services. They faced rigid scopes, overage fees for new tasks, and underwhelming marketing output with no cohesive long-term growth strategy. The fragmented structure forced them to deprioritize important work and left them unprepared for critical growth periods like Q4. Keen conducted a comprehensive audit of Lancer's existing processes, brand positioning, and organizational structure to deliver a tailored solution. They replaced four separate agencies and freelancers with five full-time, dedicated team members across creative, marketing, and customer experience roles. The team worked closely with internal stakeholders to migrate platforms to Shopify and implement a customer service CRM, ensuring all campaigns and assets aligned with Lancer's brand vision. The dedicated team delivered over 3x the marketing asset output compared to Lancer's previous agencies while significantly reducing costs. The unified approach made the customer journey more cohesive and efficient across the entire marketing landscape. Lancer hit their Q4 growth numbers and established a foundation for sustained growth with consistent, focused support from their embedded team.
Project Details
Full service creative production company helping brands maximise the impact of their marketing content
Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
Empowering US startups with unrivaled access to global engineering talent, seamless hiring, and improved retention.
Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
An independent global marketing consultancy delivering outsized growth.
Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
