Thinkific is an online learning platform that enables creators, academies, and companies to create, market, and sell courses, communities, memberships, and digital learning products with built-in commerce and payment tools.
ThinkificThinkific is an online course platform that helps creators, academies, and companies create, market, and sell learning products in one place. The platform enables users to build courses with a drag-and-drop editor, add communities and memberships, and accept payments instantly. Thinkific serves three primary customer segments: subject matter experts turning knowledge into revenue streams, academies scaling professional training programs, and companies using online education to surpass revenue targets and reduce churn. The platform supports multiple learning product formats including online courses, communities, memberships, digital downloads, coaching sessions, and webinars. With over 35,000 customers, Thinkific has powered $4.23 billion in earnings for its users. The platform is recognized for exceptional customer support, earning a top 50 G2 award for customer service and a 4.5/5 rating from over 398 reviews on G2. Thinkific provides industry-leading commerce tools, AI-powered content creation, SCORM-compliant LMS capabilities, and advanced analytics. The company offers solutions ranging from individual creator tools to enterprise-grade Thinkific Plus, which provides dedicated onboarding support, advanced integrations, and the ability to launch in as little as 30 days. Notable customers include organizations achieving significant results, such as 486% revenue growth, reaching 100,000+ enrollments across 20+ countries, and building six-figure online academies.
HC score
verified business cases
Always-on guidance powered by your content to drive learner satisfaction and provide 24/7 support to students.
AI-powered Support
Content-based Answers
24/7 Availability
Get a custom, on-brand mobile app for your learning business to provide learners with on-the-go access to courses and content
Custom Branding
Mobile Access
Offline Learning
Grow your business with shared online learning spaces that increase engagement, reduce churn, and create recurring revenue through interactive member experiences.
Shared Learning Spaces
Member Engagement Tools
Community Moderation
Grow your business with shared online learning spaces that increase engagement and reduce customer churn through collaborative learning experiences
Shared Learning Spaces
Engagement Tools
Churn Reduction
Generate recurring revenue by offering exclusive perks and content to members through subscription-based access models.
Recurring Revenue
Exclusive Content Access
Member Perks
Create and sell show-stopping, profitable courses with drag-and-drop builder, AI-powered content creation, unlimited courses and digital downloads, customized learning paths, and SCORM-compliant LMS
Drag-and-drop Builder
AI Content Creation
SCORM Compliant
Built-in selling and payment solution designed for maximum conversion, enabling users to increase average order value by up to 31% with B2B features, multiple payment options, upsell tools, and automated tax management.
Multiple Payment Options
B2B Group Orders
Invoicing
Create and sell show-stopping, profitable online courses with drag-and-drop builder, AI-powered content creation, unlimited courses and digital downloads, custom domains, and SCORM-compliant LMS capabilities.
Drag-and-drop Course Builder
AI-powered Content Creation
Unlimited Courses
Enterprise-grade platform with advanced features, dedicated support, API access, 1:1 onboarding, and ability to launch in 30 days with zero setup fees. Includes unlimited roles and permissions, custom dashboards, and automated reporting.
API Access
Dedicated Onboarding
30-day Launch Timeline
Top ranked solutions in Talent Platforms
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Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
Sean McCormick
Sean McCormick was operating with a membership model that wasn't generating the revenue he desired. He needed to find a more effective way to structure and sell his course content to improve his earnings. His existing approach required evaluation and transformation to achieve better financial results. Sean shifted his business model from a membership structure to launching a six-week program. This strategic pivot represented an incremental evolution in how he packaged and delivered his content. The new program format proved more appealing to his target audience and better aligned with their learning preferences. The results were transformative, catapulting Sean's earnings from $2,000-$4,000 per month to $6,000 months. His journey demonstrated the power of incremental evolution and strategic course structuring. The shift to a time-bound program format significantly improved his monthly revenue performance.
Skills
Project Details
My Trainer Phil
The trainer needed a way to effectively manage and monitor a large number of learners while delivering quality training content. Tracking individual progress across thousands of students was essential to ensure engagement and course completion. The trainer required robust analytics to understand how members were progressing through video content. The trainer implemented Thinkific's platform with its comprehensive progress tracking features. The platform allowed constant monitoring of each individual learner's progress, providing visibility into how many videos members had completed and what percentage they had watched. This feature enabled personalized attention even at scale with 3,000+ learners. Phil Hynes of My Trainer Phil generated $100K per year teaching over 3,000 learners on the platform. The progress tracking feature proved to be amazing, allowing detailed insights into individual completion rates and engagement levels. This capability to monitor each learner's journey contributed significantly to the training program's success and revenue generation.
Skills
Project Details
PNC Learning
PNC Learning needed a platform that could support their growing training business while providing both user-friendly course experiences and flexible development capabilities. They required tools that would allow them to implement effective strategies to improve conversions and scale their operations efficiently. PNC Learning implemented Thinkific's platform, leveraging its user-friendly course experience combined with flexible development capabilities. They utilized the platform's conversion optimization features to create effective strategies that significantly impacted their business growth. The combination of ease of use and customization allowed them to refine their approach continuously. PNC Learning grew into a 7-figure annual revenue operation entirely on the Thinkific platform. The conversion optimization strategies they implemented truly moved the needle for their business. Founder Jacques Wong credited the platform's combination of user-friendliness and flexibility as key enablers of their revenue success.
Skills
Project Details
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Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
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Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
An independent global marketing consultancy delivering outsized growth.
Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.
